Product targeting is a type of Sponsored Product or Sponsored Display campaign where you target specific ASINs rather than keywords.
Instead of bidding on what someone types, you bid to show your ad:
It’s one of the most strategic ways to capture buyer attention right as they’re considering another product.
If you’re not using product targeting, you’re missing a huge chunk of high-intent traffic.
Think about it:
It’s like placing your product right next to a competing brand on the shelf.
Done right, product targeting can:
Sellers often go wrong because they:
This leads to high ACoS and low conversions—which defeats the purpose.
Instead of relying on gut feeling, Bidventor uses AI to identify the most strategic product targets.
No more trial and error. No more wasted spend. Just smart targeting that works.
Here’s a step-by-step:
A mid-sized Amazon brand in the beauty niche used Bidventor’s product targeting automation to:
Result?
Want to avoid losing customers to your own competitors?
Target your own ASINs to:
This strategy alone can improve retention and increase average order value.
Product targeting is no longer optional—it’s essential.
If you want to win market share on Amazon, you need:
Bidventor gives you all three.
Q: Can product targeting help new products?
Yes. It’s a great way to gain visibility by placing your product next to weaker or overpriced competitors.
Q: Should I target my own listings?
Absolutely—defensive targeting helps reduce lost sales and improve customer retention.
Q: Is Bidventor beginner-friendly?
Yes. It simplifies product targeting and gives you ready-to-launch files.
Q: How often should I update ASIN targets?
Weekly. Bidventor can help automate this process for you.
Don’t waste another dollar on random product targeting.
👉 Try Bidventor now and start winning where it matters—on your competitor’s product pages.
Connect your Amazon account or upload a bulk file. BIDVENTOR's AI will optimize your bids, cut wasted spend, and boost ROAS.
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